Upward Projects began with one simple mission – to create a space where friends could eat, drink, and feel good.
Fast-forward 25 years, 5 concepts, and 209 water balloon fights, we’ve grown a lot but our mission remains the same.
We create inspired restaurants connected to the communities we serve.

An industrial winecafé offering unique and approachable wines, simply scrumptious food prepared with local ingredients, and a warm, edgy culture that brings people together. #drinkingwineatlunchisnotacrime


Located in its namesake historic neighborhood, Windsor offers mouthwatering prohibition cocktails and familiar bar food with an upscale twist – the perfect mix of luxe and leisure.


Churn is a whimsical one-stop shop where we scoop fresh ice cream, bake cookies every day, and stock a whole wall of nostalgic candy and toys. We make our treats with lots of love and zero phony stuff, so you get real, handmade goodness in every single bite. You can find us right inside the same building as Windsor, making it easy to grab something sweet for the ride or walk home.


First Housed in the restored 1950's First Federal Bank building designed by Al Beadle, Federal Pizza is a midcentury-meets-modern restaurant specializing in wood fired pizzas, sandwiches, pastas, and salads. Also not to miss are our selection of wines, old school wine coolers and craft beer on tap and in bottles.


Joyride Taco House is a vibrant and laid-back restaurant with two locations in the Phoenix metro area, one in Central Phoenix and one in Downtown Gilbert, that will satisfy your deepest taco cravings and thirst for delicious margaritas. Joyride's lively and casual atmosphere makes it the perfect place to gather with friends and family.


Coming Fall 2026. A new chapter in Uptown Phoenix.Lado A Lado is a collaboration between Upward Projects and Chiwas Hospitality Group: rooted in a shared love for hospitality, neighborhood, and connection through food. The menu pairs live-fire Northern Mexican dining with a coastal raw bar.We're busy building a space that feels like home, and we can’t wait to welcome you to the table.


We’re big on hospitality here. Consider yourself a passionate person with the hustle to match? We want you!